Web Design Olympia, WA

When approaching a website, the most important component is the ability for the website to be navigated with ease. Once you’ve attracted visitors (the hard part), you want to ensure you don’t lose them. To do this, you should have easy navigation, making it easy for them to find what they seek.

People visiting your website are looking for a particular product or specific information. Studies showed that Internet users pay little attention when navigating a website is difficult, and after three or four pages they will move to another website. By making it easier for visitors to find their desired information, you will increase the time they spend and stay on your website.

We aim to give you a website that seems almost breezy in its easy functionality while also having a clear presentation of content in accordance with your objectives and the purpose of your company.

Having a website that is easy to "surf" through is one way to help with this. Surfing is the use of texts and images (or any other method) to guide a user through you website. It is a way to connect different parts of your website together, and help the user choose which page to visit.

A navigation system will also appear on each page of the website to help users explore your website. The Google algorithm takes navigation into account as a significant factor, so having this navigation system will not only help your users explore your website more easily, but will increase your chances of your website being positioned higher in the queue of a Google search.

In terms of functionality, when a visitor is on a website, they should be able to answer these two questions:
1. "Where am I?"
2. "Where am I going now?"

The only way to ensure your visitors can answer these questions is by developing and posting navigation systems, which can be found in various forms. Here are some navigation systems:
Text links: the easiest to understand, and also the easiest to use.
Navigation bar: may contain only buttons with graphics, or text links.

A navigation system must be easy to understand and use, no matter who is using the website.
A navigation system must always notify the user of their current location as well as where they can go. Links should be clear and prominent; a visitor should know where they would be going when clicking on a link.

Instead of using words in your navigation system, you can opt for using graphical buttons as well, such as an icon of a house to go to the main page ("home"), left and right arrows to illustrate going "forward" or "back". In conjunction with links, the navigation system will be simple and easy to use.

Icons can also ensure continuity of web graphics. A website can have pages with graphics ad different icons to be repeated on every page. It will help visitors to understand and locate similar functionalities. Icons create continuity specifically for websites that have vastly different pages.

A site map is another method developed for navigating a website. It is the most difficult, but just as useful, and recommended with websites that have 10 or more pages.

Today, creating an online presence is essential for many businesses. While it is not easy to create a great website and is more difficult to optimize it and to provide a more enjoyable user experience, you need to remember that you do not create a website for your personal needs but for the needs of your customers. The website should be able to solve the requirements, issues and answer questions users.

Togetherness is the key word in the first step of creating a website. You have the idea, and I have the ability to work and turn it into what you envision for your online presence. Starting with every detail that we receive from you, we build the architecture. We create your online image and draw the path that your users will follow when they visit your website. This is important since a successful project is created only by a well-developed plan. Online, your presence is 80% image, making first impressions the difference between users you win over, and users you’ve lost. Professional web design architecture combines creativity with a well-defined website so as to provide an attractive and intuitive user experience. Web design services are available to any who want their business to be present in the online environment.

The website design of a web project is very important because it is essentially the part that reaches out to and imprints on the visitor. There are countless visitors who do not remember the website name or address, but remember the web design elements, such as what the entire website looked like.

A unique web design will help your visitors remember your website, as well as contribute to brand loyalty. Companies such as Apple no longer have to plaster their physical name to products, since consumers recognize their bitten apple logo. This unique web design lets consumers know that it’s an Apple product without explicitly having to state "this is an Apple product".

A key component to creating a unique web design is creativity. There are many definitions of creativity, but some common elements mentioned of creativity are: intelligence, logic, imagination, motivation, attitude, and affection (emotions). Factors of determining if something is creative are: originality, usefulness, value, and effectiveness.

Creative thinking means seeing beyond appearances and making associations between things and ideas. It is to be stuck in the darkness but thinking of lighting a candle and coloring. A creative thinker builds their own game rules and orients their mind towards solutions and evolution. A creative mind thinks outside of the box and looks at problems in a detached way, in order to be directed to a solution.

Creative products are the fruit of the creative mind. For an object or idea to be considered a creative product, it must meet several conditions:
-Be original; be great compared to similar products;
-Be valuable; be a one-in-a-million product, not one of kitsch
-Bring something new to the market, not repeating an existing idea
-Be useful; have a purpose that fulfills one’s need(s)

Creativity is an important factor in achieving the best results. It can be found in both graphic form (pictures, logos, fonts, themes, backgrounds, etc.) as well as in words (ideas that accompany all graphics foregoing).

When you’re thinking, "I should make a website," you usually have in mind the ultimate goal, and forget at sometimes the intermediate steps, one of those being the creative side. This creativity we will not charge you for because our team has a group of specialized people focused solely on the creative aspect.

This creative part, although carried out by us, is still important to you, since the website is a representation of you. We appreciate your input to everything including but not limited to the color, the style adopted for the web design of your website, and the graphics that help define your purpose (which are not website-exclusive; they can be included on business cards, official letterhead, promotional products, etc.).

By using my services, everything gets a visual form that is unique, original, and will reflect directly in your sales. You’re essentially the first step.

Making a web design begins with the layout. The key components of the layout are the text website, logo, photos, and ideas. If you have yet to determine all or some of these ideas, I would be happy to create them myself. We must establish website color scheme, fonts and forms, and place elements on the page. For our web design to be as close to the customer’s vision, we take into account the company’s graphic identity (logo, chosen colors, etc.) and the target audience that will visit the website. For quality web design, we use images provided by the client, or other professional images. Your suggestions and my experience ensure that your future website will be a unique, fun, personalized, fast-loading page with a clear structure and easy menu for the visitor to understand and use.

A layout of a web design or composition, is the arrangement of elements according to the space they occupy in the overall plan of the image. It’s also referred to as space and forms management. The objective of the layout is to present both visual and textual elements in a way that will be most easily assimilated by the reader. The positioning of the various elements is done using a scheme, or grid, which consists of imaginary lines. This method allows rapid and accurate positioning of the elements that make up the web design, resulting in visual identity consistent from page to page (or from item to item within the same page).

Layout determines the skeleton of a website-the structure and space in which web design elements have to fulfill their roles. Creating a layout is not easy; the designer is forced to consider the inconsistencies between browsers and the pros and cons of a particular type of layout.

Layout may seem to be 100% web design, but it’s more about the "functionality" of the website. If it looks great but functions poorly, the website has a poor layout. Based on needs, we choose the key elements that you want to appear on each page, then decide where they will be placed and how they will function. For example, we will choose where and how the navigation bar will appear. If we don’t do this, the content of each section will be broken.

A website that shows information or products to painters will look different (have a different web design and different approach) than a web page showing information to brokers. There are different needs and different views for each person, which means you can not use the same plan, colors, text and/or approach for each web page.

Here, together, we begin each web project with a study analysis environment to get an idea of the market of your company, and come in with an approach of developing the web page from the viewpoint of what your customers expect to find when they arrive at your website.

After I come to a conclusion in terms of appearance and content of your web website and the percentage of population covered, we start to sketch the page layout, the web design, and the functions needed to run it.

Each section of a website should tell a story and each element must have a purpose and an end result for a user to use it. Agenda items should emphasize content because they are the most important part of the "big idea" of the website. There should not be too many calls-to-action (buttons) on the page. Remember, the user is only ever asking the question: "what can I do here?"

I want you, my client, to be confident that we made the best website that I could for you, and to make sure that the professionalism and efficiency that we show in project construction ensures a callback. That is, for any changes or re-draws needed to be made in the future, I want to be the one you turn to.

Web Design by Valentine builds flexible websites, which change their web design and web elements depending on the resolution of the device in which the website is being accessed.

Responsive Web Design technique suggests that website web design and coding needs to answer the user's behavior and environment based on screen resolution, platform and orientation. Flexible systems of grids are based on calculating proportions and ensure that all elements are resized. There is no more measuring pixel dimensions, but in relative units and percentages. The theory behind a responsive web design involves the use of CSS and HTML coding techniques but also optimize images so that the website can adapt any device, making images flexible.

Thumbnails represent another factor. They can change the width and height depending on the resolution and the grid size. To provide information quickly and beautifully, images can be saved on the server sets 3-4 scale, which will then be loaded correctly but a different size depending on the size of the screen that displays the website.

A disadvantage brought by responsive web design is prolonged development that costs more.

Responsive web design addresses how a website design is set up, that images are flexible, and that grids are fluid, so that the web-surfing experience is optimal on any device. A website should be accessible and responsive web design ensures the website is automatically adapted.

And important fact to consider is that many of your customers now access your website on their tablet or phone. If they struggle when entering your website to find the information they need about what you sell, then you definitely lose customers and money. Therefore optimizing your website web design to make sure it looks good regardless of gadget that is accessed on (whether laptop, PC, Smartphone or tablet) is in your best interest. Web Design by Valentine will help, and provides services for creating responsive website layout. You’re making an investment in your website web design, it pays to make sure that visitors can quickly access information on the website.

Responsive website Web Design - a positive experience on any device.

Mobile commerce is rapidly growing every day. More transactions are taking place through mobile phones and tablets. Some statistics that show this are:
30% of consumers own smart phones and 63% of them daily search Google products and services
Essential Shopping Tools:
80% of users have searched for a product or service on their device
35% of them made a purchase directly from their cellphones or tablets
90% of Cellphone users search for local information on their phone
90% of them make a purchase or contact the company

Therefore, owning a website optimized for mobile devices is essential to your business.

It is worth it to opt for responsive website web design, even if at a cost slightly higher, seeing as your page might not be very easy to read on a tablet or mobile phone.

Send a message via web design website.

If you have a message, a story, an idea or a useful experience will not result in a successful web design website. No matter how good they look, without a clear message we have only an empty shell.

Communicate - do not decorate!

Layout contains an idea, a message, either simple or abstract. If the look of your website is not appropriate for the message you want to send, it will suggest to the public that either you do not know what you are talking about or you do not want to send what is truly important to them. It is good to use various forms, details and special effects, but if you simply put them in without considering their significance and do not pay attention to the main idea, then you destroy your point.

Getting the message through " visual voice ".

It is necessary that all parts of a web page use the same language to convey the message of the company. You need to look at everything from the big picture to the smallest detail and ask: "Are they all linked in a harmonious way? " Web Design refers to the message, the page’s visual and internal logic. These three elements becomes a support to one another, creating a balance that complements each other.

Select the right color palette.

Do not just pick a few colors at random. Colors have many psychological and emotional meanings, and this can vary from a high understanding between cultural groups and even individuals. The colors and visual hierarchy affects how people make connections between different items, so choose wisely.

Short and to the point.

This proverb is equivalent to the theory of "less is more." True art lies in the harmonic convergence of thinking and creativity.

To obtain optimization for your website, one way is to have the content of the website be improved by using specific keywords. Content of a website is important in getting a spot higher ranking in the results of a keyword search. By using specific words in the content of your website, you increase the chances that your website will appear on the list of results in a search engine search.

Search engines are hungry for content that is" fresh " and they want it in considerable amounts. The more content a website has that is regularly updated, the more that search engine robots will come back more often. It's good to use messages that convey a clear and specific message that can be used as an index for search engines.

For me, web design website is not only beautiful pictures and websites that make people happy. Good content and pictures are the most important in a website but not as important as the overall message you want to send. It needs to be understood as quickly as possible by a visitor, while the website also needs to be consistent and flexible. This we do through a more efficient web design website, being artistic and providing good quality content. Our web design website is simplistic, creating clear messages inspired by a combination of graphics, positioning and content.

The message must be clear. We design websites through the eyes of your visitors to understand how to create an effective website that doesn’t make visitors guess. You must have clear titles, followed by clear and concise text. A picture may be worth 1000 words, but only if the picture illustrates your message and is desirable that visitors quickly understand your message. So do not leave the visitor to guess, but rather make them know from the start, quickly and accurately, what it is you stand for, so you will have happy visitors. And when we think about a sales page, a happy customer is a buying customer.

Content is an essential element for obtaining top positions for search "long tail"s. Content includes all information that is transmitted by users and information that is on the web, including but not limited to:
- Visual - pictures and / or videos
- Audio - videos and / or sounds
- Text - text (words, links, etc.)
- Mixed, and visual and text - banners that combines text information to images
- Mixed audio + video + text - video presentations that combine audio with video presentations and short texts

Depending on the type of website web design, content may be assembled in the pages of the website decided in the previous analysis of construction.

Your businesses' online will have to be turned into a source of information for the end user. The first rule is that the website provides all relevant information necessary about the services or products they represent.

Structuring information.

The features, descriptions, overviews, offers, etc. on your website should not be thrown together. Ordering them in a logical, easy to follow, concise way is the key to success.

Images.

Along with text, an effective presentation of products and services needs photos. We use professional images no matter what you want to present. Good pictures are worth a thousand words, which is why we let you have a decisive role in the acquisition; one wrong choice can compromise the product or the service offered.

The basic rules of SEO (Search Engine Optimization) is to create authentic content. If you create excellent quality content you will not only gain feedback from clients, but high rankings of your website in Google searches. This is why quality content is worth so much.

For most websites, one of the most important parts of the project (apart from web design website and programming) is publishing relevant content to attract new prospects to your business. The text on your website should be easy to read, at any time. If you have more content than what is allowed for that website (unfortunately sometimes there is such a limitation), this will be taken into account to optimize the web design website of your website with the content that is provided.

The content of a website should be considered differently when thought about as website rater than a printed publication. On the internet, readers tend to scan content pages trying to find exactly what information they are interested. Keep content simple and friendly.

Keep simplicity.

If it is not absolutely necessary for your business, do not try to show how extensive your vocabulary or how much slang you know - potential customers may not be on par with yours and they will not understand.

Personalize the content.

If you know your target audience, and their demographics (age, education, race, etc.) then you have a clear vision by whom to write to. While creating content, ask your audience direct questions. Also, since reading text on the screen is tiring for the eyes and 25% harder than reading printed text, you should use words as short as possible and avoid complex sentences.

Limit each paragraph to one idea.

In this way, visitors can easily browse through that paragraph, retaining the main idea , even if you scroll through the text from one end to another. An effective method to highlight the central idea is putting the conclusion first, followed by explanations - what, how, where. To produce a text suitable for use on a website the most important information should be found in the first paragraph.

Use suggestive subtitles.

Splitting content into sections preceded by clear subtitles allows visitors to follow the main ideas of the text and choose those that are interested (such as what I am doing now).

Thickening keywords.

You do not have to abuse this method. It is sufficient to just thicken (expand upon) 2-3 keywords that allow understanding of the main idea of a paragraph by people who just scan the page.

A quality web design website is built by balancing its visual elements. Equilibrium of a web design website is a defining feature of its personality and highlights the website content.

A professional web design website creates a visual logic and seeks a balance between visual sensation and information. Without the visual impact of shapes, colors, and contrasts, web design becomes dull and less attractive for visitors.

Text without much contrast and visual relief is hard to read, especially on low resolution monitors. Without the depth and complexity of the text, web designs with rich graphics also risk disappointment of visitors receiving poor visual balance.

Harmony is the aim of any web design website. We develop this by obtaining a balance of content (the organization's efficiency) with the visual. If a website fails this balancing it will seem cumbersome or too empty, or simply disorganized, leading and following the removal of unwanted user or customer of the website that arouses interest or not, or do difficult to follow the content and hide the real purpose of the page.

Visual elements within a layout - color, size, font type or artistic expression - carry a certain weight and create a certain impact, depending upon their placement (positioning) and emphasis. Their judicious usage and placement will create a harmonious, balanced look overall, greatly strengthening and enhancing the message you send.

Web design website achieves this balance this balance in several ways, but the most distinguishable is the symmetrical or asymmetrical layout of the page, based on a grid system that weights points in relation to the center of the page, so they’re not random or scattered. This balance is determined in great part by the website profile or the information to be disseminated.

Symmetrical organization places graphics of similar content, size, proportions and color around a central axis or a point on the page. Horizontal symmetry typically divides content into columns or balls and places that content symmetrically with respect to a central axis. Bilateral symmetry uses several axes or a central point, resulting in radial disposition of page content. Either of these types of placement can be adapted to various types and styles of commercial and social websites.

Asymmetrical systematization is more a concept based on abstraction. Seemingly totally different objects of equal interest use a variety of text, color and sizes, but are positioned such that no one section of the page will appear more important than another. This type of page layout is useful when one of the elements in a balanced layout is removed, creating an unfinished or chaotic look. Asymmetry is common in modern website layouts that seek to create strong contrasts that make a major visual impact on the eye of website user. Using this approach to automatically draw the visitor’s attention to page content can exponentially increase page effectiveness.

A clear, ordered look can create trust in the information source, both in website and print communication. A professional web design website can greatly influence this trust. Spatial organization of graphics and text on a web page strongly impacts website visitors , directing attention to the basic elements and create an efficient and pleasant interaction.

Balancing images, colors and textures creates a clean and organized page, demonstrating an extreme attention to detail.

A very important element in website web design is the color. Color is a powerful tool that affects the senses and influences what the viewer pays attention to.

Colors have a large influence on website users and can determine the mood of the one who is reading the web page. It is not enough just to choose attractive colors; there needs to be harmony among colors for the best result to be achieved. When viewing a brochure, a logo or a website how colors are perceived by both the eye and the mind conveys a certain message.

Each color has significance and color combination needs to be tastefully done so as not to cause discomfort to visitors. Colors are warm and cold.

The warm colors are red, orange, yellow and shades thereof. These colors are the colors of fire and signify energy, positivity, passion,nhappiness and enthusiasm.

Red is the color of fire and blood and is associated with energy, war, danger, strength, passion, judgment, desire and love. Red brings text in an image to the foreground. It is an incentive for people to decide quickly. In advertising red is often used to evoke erotic feelings. Red is often used to indicate danger or when promoting energy drinks, games, cars, etc.. Red represents sexuality, joy, love and passion. Pink signifies romance, love and friendship and denotes feminine qualities. Red-brown is associated with harvest and autumn, while dark red is associated with vigor, willpower, courage, anger and longing.

Orange is the color of extreme vibrancy and energy. In website web design orange attracts attention and is considered a welcoming and friendly color. Orange stimulates mental and social desire and has been shown to stimulate appetite; orange food stimulates enthusiasm and creativity.

Yellow is bright and energizing . It is associated with joy, sunshine and hope, but also with deception. Pale yellow in web design website conveys a sense of calm and serenity. Dark yellow goes with the thought of antiquity, preciousness an desirability. Yellow used in excess can have disturbing aspects. The color yellow is often used to promote children's products and items related to leisure.

The cool colors are blue, green and purple . These are the colors of the night, nature and water and have calming and relaxing properties. Cool colors are used in the web design website to give balance and a feeling of stability and calm.

Blue directly relates to the mind. Blue transmits importance, confidence, intelligence, stability and conservatism. The significance of blue is very different, depending on the saturation and brightness. Dark blue is excellent for corporate websites that want to present and image of power and reliability.

Green means life and health. Green can signify new beginnings and growth. In web design website, green can be balancing and harmonizing.

Violet is associated with royalty in many cultures. Purple in web design website conveys luxury and quality and stimulates creativity and imagination. Purple is considered romantic, but purple used in excess can cause sadness.

An attractive web design website mustl fully respect the client’s business lines and identity.

The functionality of a website is the most important part in completing the project.

To achieve a functional website requires skill, artistic sense, technical knowledge and modern technologies. Technology is always changing.

I will always provide ideal solutions for my clients’ business success. Whether the website is programmed in PHP, ASP, Java, Python or using CMS, integrated projects will be developed on time and with maximum effort for customer satisfaction and positive feedback.

A website addresses a wide range of users and it is important that everybody can view it in optimal conditions . Each W3C web tool must comply with and be tested to work in the major browsers of the moment (ie. Internet Explorer 7-plus, Google Chrome, Mozilla Firefox, Safari, Opera) and is optimized for mobile phones.

Webwebsites I create are optimized for all search engines.

It is important to promote your business through unique methods. Social networks open up new marketing opportunities online and allow you to interact with your potential customers.

A good website web design, one easily used by visitors, reflects two elements:
Functionality
Usability

Following these rules, you will present a successful image.

Functionality is what can make or break a website . Usabiltiy represents the possibility that the user can easily manipulate the website. For example, two e-banking websites can have the same utility (i.e. - transferring money from one account to another), but one can be so unclear that it is unusable.

Usable websites design are effective, easy to understand and help the user to achieve their goal in a satisfactory way, without mistakes. So, besides providing all the functionality of the website web design, you need to make sure the website is easy to understand and use.

A proper optimization of a website in terms of usability considers structure, graphics, programming language, individual computer/laptop performance and environment, browsers, and, not least, user demographic peculiarities.

Regardless of the structure and graphics, the website must be functional in all browsers, or more accurately, in all versions of all browsers.

In terms of achieving a usable website structure, you must position the needs of the user ahead of the needs of the recipient/website owner. You must anticipate the user’s expectations when accessing the website. First impressions matter a lot, can be decisive. A page that opens all sorts of pop 's and abounds in advertising is usually closed before the user even reads the title. Even if the recipient/website owner makes requests or offers on the front page, all offers must contain solutions, without compromise.

The menu is important. The user must understand how easily organized the website is and how easy it is to return to any given page.

In the case of complex web websites using a main menu and a side menu is helpful.

The benefits of implementing a strategy for usability in the project are:
- Increased end-user satisfaction.
- Increased productivity, success and user tasks.
- Reduced costs for long-term development.
- Reduced training and support costs.

Usability of a website is defined by four characteristics:
- Speed
- Ease of navigation
- Intuitive
- Effective

Usability should perfectly combine the customer’s desires and what we have to offer. Therefore, together with Web Design By Valentine, you need to answer the following questions before we start work:

A. Define the Purpose and Vision of the website.
- What is the purpose of the website?
- What are the goals must the website meet?

B. Develop Organization Objectives for the website.
- How do you define a successful website for your organization?
- How to identify when you are successful?
- How do you describe the website?
- From a user perspective?
- From the point of view of the organization?

C. Define your Audience and Audience Objectives.
- Who uses the website? (divided by category: age, sex, education, etc.)
- Why will they access the website? (needs, interests, goals)
- Where will they access the website (at work, at home, etc.)
- How will they access the website? (from what computer, at what resolution, at what internet speed internet, etc.)

D. Analyze and Prioritize actions on the website.
- What actions will the users do on the website?
- Are actions easier than than the users have experienced in the past?
- Are action sorted by various criteria?
- Which user actions are critical for user happiness?
- Are significant actions common or unusual and vulnerable to error?
- Which activities are critical to the success of the organization?
- How often are frequent users of your website?
- What will convince you to return?

E. Determine of the Usability of each measurable objective.
- Which tasks can be easily accomplished with minimum error? (efficiency)
- Which tasks can be accomplished quickly and effectively? (effectiveness)
- What is the level of satisfaction after closing the website? (thanks)

F. Determine Preferences, Requirements and Expectations.
- What is your vision for the website?
- What is the Initial project description?
- What should I include in the project?
- Who are the decision makers in the project and streams?
- Are there constraints on the web design website? (colors, layout, etc.)
- Are there are role models?
- What is the attitude of defining website attributes and main features?

G. Determine needed Resources and Trainings.
- What is the level of accessibility?
- What tools have already been used or tested?
- What are the current human resources for the website? (authors, copywriters, designers, webmasters)
- What are the marketing department mixes?

H. Determine Technical factors.
- What are the website’s echnical requirements? (servers, domains, services)
- Is the website dynamic?
- Can you add pages?
- Can you upgrade page?
- Is the website effectivel monitored?
- Is there regular SEO analysis?